NH Nonghyup Bank Busan Headquarters and 10 Welfare Centers in Haeundae-gu Sign Business Agreement for 'Breakfast Eating Campaign'

Donation of 4,000kg of 'Sarang-ui Ssai' Rice

On the 8th, at the auditorium of Haeundae Comprehensive Social Welfare Center, NH Nonghyup Bank Busan Headquarters and 10 welfare centers in Haeundae-gu held a signing ceremony to successfully establish the ‘Breakfast Eating Movement’ aimed at promoting urban residents' health and enhancing understanding of the value of agriculture and rural areas.

NH Nonghyup Bank Busan Headquarters and 10 welfare centers in Haeundae-gu held a business agreement ceremony for the 'Eat Breakfast Movement.' Photo by Haeundae Comprehensive Social Welfare Center

This signing ceremony was organized to raise awareness of the importance of spreading a healthy rice consumption culture and forming proper eating habits.

At the ceremony, Kim Mi-ae, a member of the National Assembly, Jang Seong-cheol, chairman of Haeundae-gu, along with district council members and welfare center directors, attended to share this meaningful moment of cooperation.

NH Nonghyup Bank Busan Headquarters added the spirit of sharing by donating 4,000 kg of ‘Love Rice’ to be distributed to residents in need through local welfare centers in conjunction with this agreement.

Ha Seong-guk, head of NH Nonghyup Bank Busan Headquarters, stated, “Through this agreement that helps rural and urban areas communicate and establish healthy eating habits, we aim to inform urban residents about the proper rice consumption culture and the importance of breakfast.”

National Assembly member Kim Mi-ae said, “I appreciate this meaningful cooperation for revitalizing the local community and rural economy, and I hope this movement continues to spread.”

Through this agreement and donation, NH Nonghyup Bank Busan Headquarters and Haeundae-gu welfare centers plan to continue mutual cooperation to promote community health and widely publicize the value of agriculture and rural areas.