Kakao plans to increase the content available by introducing new services to KakaoTalk.
On the 7th, Jeong Sin-ah, CEO of Kakao, stated during the Q3 earnings conference call, "We will introduce services that provide new value within KakaoTalk to increase visits without specific purposes."
Since KakaoTalk is a communication-oriented service, there are practical limits to increasing overall dwell time or activity metrics. To overcome these limits, the company explained that it will increase fun elements that can be explored even without clear goals.
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