Ottogi, 'Squid Game' Bbusyeo Bbusyeo
CU, Seongsu-dong Famous Restaurant 'Geummiok Tteokbokki Cup'
Kolon Sports, Winter Shoes Collection
Introducing new products launched by the distribution industry on the 6th. CJ CheilJedang has released two new frozen convenience food products: Chuncheon-style Dakgalbi and Andong-style Soy Sauce Braised Chicken. Ottogi collaborated with the Netflix series 'Squid Game' to launch two types of Bbusyeo Bbusyeo snacks, and CU released a cup of tteokbokki from the famous Seongsu-dong restaurant Geummiok. In the fashion industry, Kolon Sports, Black Yak Kids, and Andar are showcasing winter outerwear and cold-weather gear.
CJ CheilJedang launches new frozen convenience foods including 'Chuncheon-style Dakgalbi' and 'Andong-style Soy Sauce Braised Chicken'
CJ CheilJedang is launching two types of ‘Bibigo Main Dishes’ that allow consumers to enjoy gourmet meals with just one product without any additional ingredient preparation.
The newly released ‘Bibigo Chuncheon-style Iron Plate Dakgalbi’ and ‘Bibigo Andong-style Soy Sauce Braised Chicken’ deliver differentiated taste quality at a professional restaurant level through Bibigo’s unique know-how and technology. Carefully selected chicken thigh meat is marinated and aged at low temperature using a patented marinade (a liquid used to tenderize or flavor meat or fish before cooking), eliminating the characteristic odor of chicken while preserving its juiciness and tender texture.
Additionally, various vegetables such as cabbage, onion, and green onion, along with essential toppings like rice cakes and glass noodles, are all included in one pack to reduce the hassle of ingredient preparation and cooking. Simply thaw and cook the product in a pan for 7 minutes to enjoy a perfect main dish at home.
Starting with these two new products, CJ CheilJedang plans to expand the Bibigo Main Dishes portfolio by sequentially launching various products such as ‘Bibigo Direct Fire Pork Bulgogi’ and ‘Seoul-style Beef Bulgogi Hot Pot.’ To celebrate the launch, the company is offering approximately 20% discount benefits on new product purchases at E-Mart until the 14th.
Ottogi collaborates with Netflix 'Squid Game' Season 2 to launch two types of Bbusyeo Bbusyeo snacks
Ottogi is releasing two types of ‘Bbusyeo Bbusyeo Butter Grilled Squid Flavor’ and ‘Hot Bbusyeo Bbusyeo Spicy Flavor’ in collaboration with 'Squid Game' Season 2.
The newly introduced ‘Bbusyeo Bbusyeo 2 types’ are cost-effective snack products targeting OTT snack consumers, aiming to provide a light ‘Bbusyeo & Beer time’ experience where consumers can enjoy Bbusyeo Bbusyeo snacks with beer.
The Butter Grilled Squid flavor offers the sweet and savory umami taste characteristic of the popular butter grilled squid menu at movie theaters. The Hot Spicy flavor delivers a fiery and intense spiciness reminiscent of K-ramen, catering to consumers who seek spicy snacks. Both flavors include domestically produced rice powder, making them crispier and healthier to enjoy.
The packaging of the two new products features Ottogi’s official character Yellows combined with ‘Squid Game’ designs, and includes a total of 30 types of detachable ‘Bbusyeo Bbusyeo X Squid Game seal stickers’ randomly enclosed. The new products are available at Ottogi’s official online store ‘Ottogi Mall,’ large supermarkets, GS25 convenience stores, and other online and offline retailers.
CU launches 'Geummiok Tteokbokki Cup' from Seongsu-dong famous restaurant
CU is exclusively launching two types of ‘Geummiok Tteokbokki Cup’ that allow easy enjoyment of tteokbokki from the famous Seongsu-dong restaurant ‘Geummiok’ simply by microwaving.
Geummiok Tteokbokki, which opened in Seongsu-dong in 2020, gained popularity as a healthy tteokbokki made only with domestic ingredients and was selected in the Blue Ribbon Survey within four months of opening. After entering a famous food e-commerce platform, it caused a sold-out frenzy by selling one unit per second during promotions.
Until now, the tteokbokki was only sold as a frozen meal kit, but this time it is introduced as a refrigerated cup tteokbokki that can be quickly prepared by just microwaving.
The two types, Geummiok Rice Cake Tteokbokki Cup and Soup Tteokbokki Cup (each priced at 3,700 KRW), apply Geummiok’s secret seasoning recipe that uses broth made from domestic radish and onion, pineapple juice, and other ingredients to create a clean sweetness with rich umami. Both products use chewy rice cakes, and the soup tteokbokki cup contains enough sauce to be enjoyed alongside other menu items like triangular gimbap and fried snacks.
Kolon Sports launches winter shoe collection
Kolon Sports, an outdoor brand under Kolon Industries FnC division, is introducing a winter shoe collection suitable for everyday life and outdoor activities during the winter season.
For everyday winter wear, they launched the boot ‘Downy 2.’ Downy 2 features a wet grip outsole developed with Kolon Sports’ proprietary technology, providing excellent traction on wet surfaces. It uses Thinsulate insulation that traps air efficiently with fine fiber structure to maintain warmth, boasting outstanding thermal retention. The women’s winter boot ‘Katla’ features a design with a foldable shaft length, allowing for various styling options.
High-performance products for outdoor activities were also released. The ‘Continuum 2’ is a winter boot equipped with Vibram Arctic Grip outsole that offers stable anti-slip performance on icy roads, making it suitable for winter outdoor activities. It uses durable nubuck material and enhances waterproof and insulation functions with Gore-Tex material. The ‘Camp Boot’ applies rubber sheets to the front and back of the foot for increased stability and offers excellent comfort, making it an optimized functional boot for everyday use, camping, and travel.
Black Yak Kids launches ‘Lala Series 2.0’
Black Yak Kids has launched the new ‘Lala Series 2.0.’ The Lala Series is an abbreviation of ‘Light is Right,’ meaning ‘lightness is the answer,’ representing Black Yak Kids products.
The new ‘Lala Series 2.0’ includes a premium goose down jacket, vests, cold-weather shoes, padded scarves, and various styles, including toddler items that can be worn as similar looks.
The flagship product, ‘BK Lala 2M Down Jacket,’ is a mid-layer down jacket that returns warmer with a richer amount of down compared to last season’s lightweight jacket version. It uses goose down certified by Responsible Down Standard and has a generous length suitable for use throughout the winter. The toddler product ‘BKT Lala 2M Down Jacket’ is available in sizes ranging from 90 to 110.
Andar releases ‘Primaloft’ jackets using U.S. special forces training wear material
Andar PrimaLoft Jacket Line (from left: Matte Warm Padding Jacket, City Warm Padding Jacket, Winter Wind Jacket). Provided by Andar.
Athleisure brand Andar has launched three types of high-performance new material ‘Primaloft’ jackets, which are also used in U.S. special forces extreme cold weather training uniforms.
The new ‘Andar Primaloft Matte Warm Padding Jacket’ features a work jacket style with a corduroy collar and cuffs. The shirt-style ‘Andar Primaloft City Warm Padding Jacket’ adds a shirt collar and pockets, enhancing its stylish appeal. It has naturally dropped shoulder seams that create a neat and comfortable fit with a sophisticated atmosphere. The ‘Primaloft Winter Wind Jacket’ has a clean design reminiscent of a trench coat and a length that sufficiently covers the thighs and hips, making it suitable for commuting as well as wearing over leggings during exercise.
The Primaloft material applied to the new products is a high-performance new material suitable for the intense cold weather training of special forces. It is thin and light as if not worn, allowing free movement while boasting excellent thermal insulation. A dense air layer forms between ultra-fine fibers thinner than cashmere, trapping body heat and maintaining body temperature for a long time.
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