[Featured Stock] HYBE Rises on Expectations of Operating Profit Growth Reversal

HYBE's stock price is on the rise. Expectations that operating profit will turn to an upward trend starting from the fourth quarter seem to be influencing the stock price.

At 9:32 a.m. on the 17th, HYBE was trading at 185,800 won, up 3.51% from the previous day.

Andoyoung Ahn, a researcher at Eugene Investment & Securities, said, "Although the ADORE issue has not yet been resolved, the time is approaching, and considering the future profit growth, the current stock price is a good buying opportunity." He added, "Next year, profit growth is expected from BTS's comeback and Weverse monetization. Many low-experience lineups such as Anthem, Bonedo, Aileat, and Cats Eye are also expected to maintain good momentum."

However, he pointed out, "Although it has the richest momentum within the entertainment sector, separately, the recently deteriorated corporate image among fandoms could affect fandom inflow in the mid to long term, so there seems to be a need to consider restoring the corporate image."