Shinsegae Outlet's Biggest Shopping Festival 'Super Saturday' Held on the 19th

Held for Two Days in Yeoju, Paju, Busan, and Siheung

Shinsegae Simon announced on the 16th that it will hold the largest shopping festival of the year, 'SUPER SATURDAY,' for two days starting from the 19th at all premium outlet stores and Yeoju Premium Village. SUPER SATURDAY is an outlet version of 'Black Friday' introduced by Shinsegae Simon, held one month ahead of the U.S. Black Friday, which takes place annually at the end of November.

Last October, the Super Saturday event at Yeoju Premium Outlets.
[Photo by Shinsegae Simon]

This SUPER SATURDAY event will also take place at Shinsegae Simon's Win-Win Shopping Town Yeoju Premium Village and Busan Premium Outlet, which opened and expanded in May and September respectively. About 1,000 stores, ranging from overseas luxury brands to contemporary, casual, sports, golf, outdoor, and kids categories, will participate, offering an additional 20-30% discount on top of the outlet sale prices depending on the brand.

Offline content is also prepared. At Paju Premium Outlet, 'Minions Travels' will be featured; at Busan Premium Outlet, 'Pinkfong and Baby Shark's Dance Party'; at Siheung Premium Outlet, an offline campaign with the animation 'Wish Cat'; and at Yeoju Premium Outlet, a pop-up store commemorating the 130th anniversary of the British brand Barbour will be held.

Shinsegae Simon will also present Shinsegae gift certificates through a first-come, first-served purchase event. A company representative said, "We will present an unprecedented scale of autumn shopping festival with shopping benefits prepared by brands across all genres and various events over two days," adding, "We hope you enjoy the diverse content held outdoors in the deepening autumn at Shinsegae Simon Premium Outlets."