Ohim&Company Hosts CJ OnStyle Live to Celebrate Launch of Premium Food Waste Processor 'Irop'

Ohheim & Company announced on the 14th at 11 a.m. the launch of its eco-friendly home appliance brand ‘Irop’ and introduced its first product, the premium food waste disposer ‘Irop The Gravel,’ along with Lady Furniture’s best products through CJ OnStyle’s ‘Sunye’s iPro’.

‘Irop’ is the first brand launched by furniture and interior company Ohheim & Company as it expands its business into the eco-friendly home appliance sector. The brand pursues an eco-friendly lifestyle by considering both consumers’ lives and nature, offering convenience to consumers while emphasizing sustainability to live harmoniously with the environment.

The newly released ‘Irop The Gravel’ is a premium product that overcomes the drawbacks of existing food waste disposers with Irop’s unique technology. It operates a 24-hour automatic care system divided into seven stages through an internal humidity sensor to manage microorganisms, and features the only patented air cut technology in Korea that maintains airflow to prevent condensation and odors. Its five-stage deodorization system delivers excellent deodorizing performance without the need to replace filters. Additionally, the display located on the top allows users to check the status such as whether input is possible and power-saving mode, making it convenient to use.

Moreover, it combines microorganism strains optimized for Korean food and demonstrates outstanding performance by eliminating up to 98% of food waste up to 2 kg once a day, based on powerful microorganisms certified with Korea’s only extinction method.

There is no need to separate food waste for disposal, and the decomposed contents can be used 100% as compost, making it an eco-friendly product that cares for the environment through every final stage. The core technology, the humidity sensor, comes with a 10-year free quality warranty, allowing long-term worry-free use.

Purchasing the product through the ‘Sunye’s iPro’ broadcast featuring former Wonder Girls member Sunye offers generous discount benefits. Starting with a 5% discount coupon, customers can receive a 7% discount and 12 months interest-free installment when paying with Kookmin Card or KakaoPay, 10% reward points on purchases over 50,000 KRW, and a second reward of 20,000 KRW on purchases over 400,000 KRW. As a gift, microorganisms used in the product are provided, and customers who write photo reviews can receive a 50,000 KRW Shinsegae gift certificate.

The brand manager stated, “Irop was born to benefit both consumers’ lives and the Earth. Starting with the food waste disposer, we plan to introduce various eco-friendly home appliances.” He added, “We are pleased to introduce Irop to many consumers through the live broadcast.”