Shinsegae Centum City Opens New 'Sogeumjip Sandwich' Amid Jambon Beurre Craze

Shinsegae Centum City newly opened 'Sogeumjip Sandwich' on the first basement floor on the 12th.

Salt House Sandwich.

Sogeumjip is a brand that gained popularity for its French-style sandwich 'Jambon Beurre', which features thinly sliced ham and butter inside a baguette.

At the store, customers can enjoy a variety of handcrafted sandwiches created based on the brand's identity of meat, salt, and time.

The signature menu includes Jambon Beurre and Cheongyang 1983, which features a special spicy mayo sauce harmonized with the soft taste of chicken breast ham.