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Pocheon City Hosts "Find the Pocheon City Integrated Urban Brand" Event

Design Reinterpreting Initial Consonants 'ㅍ' and 'ㅊ' of 'Pocheon' as Symbols '#' and '*'
Event Until the 30th... 100 Winners to Receive Pocheon Specialty New Rice

Pocheon City Hosts "Find the Pocheon City Integrated Urban Brand" Event 'Find the Integrated City Brand of Pocheon!' Poster.

Gyeonggi Pocheon City (Mayor Baek Young-hyun) will hold the ‘Find Pocheon City Integrated Urban Brand!’ event from the 11th to the 25th.


This event was organized to promote the integrated urban brand developed to capture the uniqueness of Pocheon. The new integrated urban brand of Pocheon City is a design that reinterprets the initial consonants of ‘Pocheon’?‘ㅍ’ and ‘ㅊ’?as the symbols ‘#’ and ‘*’.


# (rounding·hashtag) symbolizes sharing Pocheon’s healing through green nature with everyone, while * (tail mark) represents the inclusive people and the specialness unique to Pocheon.


Participation in the event is possible through a Naver form. Participants need to find and register the correct answer among the four options provided.


The winners will be announced on the 30th, and among those who answer correctly, 100 people will be selected by lottery to receive newly harvested rice, a specialty product of Pocheon.


Lee Jin-hee, the public relations officer, said, “We developed a new integrated urban brand reflecting Pocheon City’s unique characteristics and identity. We ask for the citizens’ great love and interest.”


Meanwhile, detailed information about the event can be found on Pocheon City Hall’s official social media service (SNS) channels such as Facebook, Instagram, KakaoStory, Kakao Channel, X (formerly Twitter), Danggeun, and Naver Blog.


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