IU Launches Woori Bank 'Retirement Pension Transfer' Advertisement

Woori Bank announced on the 13th that it has launched the 'Retirement Pension A to Z, Woori Pension Friends' advertisement featuring IU, the advertising model of Woori Financial Group, ahead of the implementation of the retirement pension physical transfer system.

The newly released introduction video of Woori Pension Friends is composed of IU addressing various generational concerns and questions about retirement pensions, such as "What are DC and DB? How much should I put into IRP?"

In the advertisement, IU showcases the unique features of Woori Pension Friends, including 168 pension experts, over 457 investment products, year-round real-time performance feedback, and zero fees for non-face-to-face IRP asset/management services.

A Woori Bank official stated, "Woori Pension Friends is a retirement pension brand that provides clear answers to the difficult and complex retirement pension system," adding, "This advertisement will help people easily understand the retirement pension products needed by each generation."