The 'Shin Ramyun Toowoomba' Recipe Even Sung Si-kyung Made... New Cup Noodle Release [Tasted]

Toowoomba Pasta Reinterpreted with Shin Ramyun

"It's me, Tumba (Toowoomba)... but now served with Shin Ramyun..."

Singer Sung Si-kyung making and tasting the Shin Ramyun Toowoomba recipe, which has been popular since 2016 mainly on social networking services (SNS)
[Image source=Captured from Sung Si-kyung's YouTube channel]

Singer Sung Si-kyung making and tasting the Shin Ramyun Toowoomba recipe, which has been popular since 2016 mainly on social networking services (SNS)
[Image source=Captured from Sung Si-kyung's YouTube channel]

To describe the taste of Nongshim's new product, 'Shin Ramyun Tumba Large Bowl Noodles,' in today's terms, it goes like this. The initial aroma resembled that of a large steakhouse known as the original place for Toowoomba pasta, and the richness was not far behind. The flavor featured a smooth cream sauce with the distinctive spiciness of Shin Ramyun fully alive, which made those who are not good with strongly spicy food occasionally exclaim "ssip~ha."

The Shin Ramyun Toowoomba recipe, which gained popularity mainly on social networking services (SNS) since 2016, was launched as a cup noodle on the 23rd of last month. This product realizes a modisumer (a consumer who creates new ways to use products) recipe that adds milk, cheese, shrimp, bacon, and more to Shin Ramyun. The price is 1,800 KRW at convenience stores.

The completed appearance of Shin Ramyun Ttumba. A dense texture was felt when lifted with a fork.
[Photo by Minji Lee]

Soup powder and dried vegetables inside the cup ramen.
Photo by Minji Lee

The Shin Ramyun Tumba cup noodles contain noodles, spicy seasoning powder added first, smooth seasoning powder added later, dried shiitake mushrooms and garlic, and bok choy. The vegetables were roughly 6 to 8 pieces each. The cup noodle's exterior design mainly uses the light orange color of Toowoomba pasta, and a depiction of the rich Toowoomba pasta enhances expectations for the taste.

The cooking method chosen was the microwave. The idea was that adding the first seasoning powder and microwaving for 2 minutes would allow the sauce to soak better into the noodles. After that, adding the later seasoning powder containing Parmesan cheese and mixing completes the Shin Ramyun Tumba. If you prefer a firmer texture and stir-fried noodle feel rather than a rich sauce taste, boiling water preparation seems better.

The taste generally met the Shin Ramyun Tumba's emphasized qualities of "smooth texture," "delicious spiciness," and "nutty and rich flavor." When taking a bite of noodles soaked in sauce, the creamy cheese flavor was felt first, followed by a strong rise of Shin Ramyun's spiciness at the end. Although not identical to Shin Ramyun's spiciness, it was more tingling than the spiciness experienced in Toowoomba pasta. When twirling the noodles with a fork, garlic comes along, which has a sweet taste that pairs well with the sauce.

The completed ramen dish. Garlic, mushrooms, and other vegetables are placed on top.
Photo by Minji Lee

However, it seemed that opinions might be divided when finishing the noodles. For consumers who traditionally made Toowoomba pasta directly with Shin Ramyun, the creamy taste might feel artificial. Toward the end, as the noodles and sauce cooled, instead of the creamy and thick taste, the artificial cheese flavor and a slightly tongue-tingling spicy sensation became more prominent.

Meanwhile, Shin Ramyun Tumba has generally received positive responses on communities and YouTube since its release. There are over 1,500 related hashtags such as #ShinRamyunTumba and #ShinRamyunTumbaLargeBowlNoodles on Instagram. According to 'NewnAI,' a social big data analysis company, the keyword mentions for Nongshim Shin Ramyun Tumba Large Bowl Noodles reached about 2,400 within one week after launch. This is 67% higher than the existing popular product 'Shin Ramyun The Red.' Furthermore, popular YouTubers are competing to showcase recipes adding mozzarella, sausages, and more to Shin Ramyun Tumba to enjoy it even more deliciously.

Nongshim plans to launch Shin Ramyun Tumba in overseas markets in the future. They believe it has sufficient competitiveness as it reinterprets the familiar cream pasta for global consumers with the spiciness of Shin Ramyun.