Naver Map Supports English, Chinese, and Japanese Translations for Place Reviews... Enhancing Multilingual Map

Place filters that help with location search also support translation

Naver announced on the 2nd that it now supports multilingual translation for visitor reviews and place filters on Naver Map for foreign users.

The multilingual service is provided according to the smartphone operating system (OS) language settings or the language settings within the Naver Map app. Naver Map is the only domestic map service that supports four languages: Korean, English, Chinese, and Japanese.

Place visitor review translation [Image=Naver]

Naver utilizes the translation technology of its AI translation service 'Papago' to support the translation of 'text reviews' containing detailed experiences from users who have actually visited the locations. While multilingual translation had previously been supported mainly for business names, addresses, industries, and detailed page information, this update expands the translation support to include user-submitted reviews. Foreign users are expected to be able to thoroughly reference reviews registered in Korean and explore Korean local information in depth.

The 'Place Filter' also supports multilingual translation in English, Chinese, and Japanese. Users can check restaurants that are currently open using the place filter, and also group stores based on the types of food sold, such as Korean, Western, and Japanese cuisine. Various 'Keyword Review Filters' are also provided based on the characteristics of stores accumulated through keyword reviews. Users can select filters such as ▲special menu ▲good atmosphere ▲solo dining ▲photo-worthy restaurants to gather stores that match their preferences focusing on the uniqueness of the place. Place filter translation is initially supported for restaurant industries, which have high demand among foreign users, and the target industries will be expanded in the future.

Meanwhile, the number of foreign users of Naver Map has been steadily increasing. As of September, the average monthly number of daily active users (DAU) using Naver Map in foreign languages increased by approximately 26.4% compared to the previous year.