Kakao and Mokpo City Sign Business Agreement to Revitalize Local Economy

Cooperation to Revitalize Seafood Sales

Kakao announced on the 6th that it has signed a 'Win-Win Cooperation Agreement for Regional Economic Revitalization' with Mokpo City.

Through this agreement, Kakao and Mokpo City have agreed to explore cooperation plans to expand the market for seafood products, promote consumption, and revitalize local tourism.

From the left, Park Hong-ryul, Mayor of Mokpo, and Kim Jeong-min, Leader of Kakao
[Photo by Kakao]

First, Kakao will strengthen market expansion and promotion by holding special exhibitions to showcase Mokpo City's excellent local specialties within its impact commerce platform, Kakao Makers. They plan to develop tourism products linked with travel and experiences to contribute to the revitalization of the local economy. Mokpo City is a region included in the West Sea Route of the Korea Dullegil Walking Campaign, "One Round Korea Challenge," conducted on Kakao Makers. The company expects synergy by developing and selling tourism products linked to the campaign.

Support will also be provided to local young entrepreneurs. For young local entrepreneurs who have good products but face difficulties in promotion, Kakao will support marketing activities such as content creation and product photography and offer opportunities to sell products on Kakao Makers.

Kim Jeong-min, Food Leader at Kakao Makers, said, "We hope this agreement will contribute to solving the regional economic stagnation issues faced by rural areas," adding, "Based on the platform and know-how of Kakao Makers, we will prepare measures to support not only the activation of seafood sales but also the revitalization of the local economy."