Introducing the Beauty of Hanbok to the World... Launch of the 'Hanbok Globalization Forum'

Founders' Meeting at Seoul Press Center on the 6th

A group dedicated to widely promoting the elegance and beauty of Hanbok both domestically and internationally is launching. It is the 'Hanbok Globalization Forum,' consisting of about 100 people from various fields, including Hanbok researchers and makers. On the 6th, they will hold a founding meeting at the Press Center in Jung-gu, Seoul, and officially begin their activities.

Foreign tourists dressed in hanbok are visiting Gyeongbokgung Palace while touring Seoul. Photo by Jo Yongjun jun21@

In particular, on the 18th, the day after Chuseok, at 3 p.m., they will hold a '1000 People Wearing Hanbok' event at Gyeongbokgung Palace to actively promote Hanbok. Participants include Jeong Sun-hoon, President of the Mongolian Khureh University and Chairman of the Jeong Jeong-wan Memorial Foundation, Jo Hyo-sook, Chair Professor at Gachon University and Director of the Gyeongun Museum, and Jeong Jae-sook, former Commissioner of the Cultural Heritage Administration.

Hanbok is a traditional costume embodying the identity and values of our nation. The culture of wearing and enjoying it, called 'Hanbok lifestyle,' is designated as a national intangible heritage.

Recently, the government has been promoting the value of Hanbok through various experiential events. The Cultural Heritage Administration’s Royal Palaces and Tombs Division and the Korea Craft & Design Foundation are conducting traditional Hanbok wearing experience events at Deoksugung Palace’s Jeokjodang and Junmyeongdang until the 8th. A photo contest titled 'Beautiful Hanbok Stories in the Palaces' is also being held for photos taken wearing Hanbok at Gyeongbokgung, Changdeokgung, Deoksugung, Changgyeonggung Palaces, and Jongmyo Shrine.

The Cultural Heritage Administration plans to promote academic research next year to present the unique beauty of Hanbok and various costume cases.