Police Agency, HSAD, and Insaengnecut Launch 'Missing Children Cut Campaign'

The National Police Agency announced on the 4th that it will promote the 'Missing Children Ne-cut' campaign in collaboration with advertising company HSAD and instant photo brand Insaengnecut until the 19th.

Missing Children Ne-cut Campaign Photo. [Image provided by the National Police Agency]

During this period, customers at Insaengnecut branches can receive one additional four-cut photo of a long-term missing child, in addition to the two basic four-cut photos provided for themselves.

The photo includes the child's appearance at the time of disappearance, key physical features, and estimated current appearance, with a QR code at the bottom linking to the National Police Agency's missing persons information system, Safe Dream.

According to the police, as of July this year, there are 1,094 long-term missing children who have not been found for over a year after being reported missing, of whom 1,020 have been missing for more than 20 years.

A National Police Agency official stated, “We will continue to maintain interest in long-term missing children and persistently carry out search activities.”