Cheongho Nice Installs Products in Emotional Accommodations... "Expanding Experience Opportunities"

Collaboration with Accommodation Platform 'Stayfolio'
Experience Ice Water Dispensers and Air Purifiers Available

Chungho Nice announced on the 23rd that it has partnered with Stayfolio to install water purifiers and air purifiers in affiliated accommodations, expanding opportunities for product experience.

The ice water purifier 'Ice Tree Plee' from Cheongho Nice is installed at the 'Open Sesame' accommodation located in Yangpyeong-gun, Gyeonggi-do.
[Photo by Cheongho Nice]

Stayfolio is an accommodation platform that curates emotional lodging. Amid the rising popularity of retail therapy (distribution + therapy) focused on ‘healing’ and ‘rest,’ this partnership was made to allow consumers to comfortably experience Chungho Nice products in spaces where they relax during their travels.

The accommodations where Chungho Nice products can be experienced include ‘Somewhere’ located in Jongno-gu, Seoul; ‘Ohudaseotsi’ and ‘Open Sesame’ in Yangpyeong-gun, Gyeonggi-do; and ‘Taekhada Stay’ in Seogwipo-si, Jeju, totaling four locations. At these accommodations, guests can experience the ice water purifier ‘Ice Tree Plee.’ The air purifier ‘New Hero 2’ is also available at Open Sesame and Taekhada Stay.

Ice Tree Plee is a new ice water purifier product launched by Chungho Nice in June, gaining great popularity among consumers for its excellent ice-making ability, providing up to 55 ice cubes at once.

A Chungho Nice representative said, “Ice Tree Plee is a product that focuses more on design in line with the trend of increasing interest in home styling, and we expect it to blend sensibly into accommodations and attract high consumer interest.”