Instagram per post a staggering 700 million won... "Earning what others make in a lifetime with just a few photos"

Among K-pop stars, BLACKPINK ranks high
Cristiano Ronaldo tops this year's Instagram rich list

Jennie, a member of the group BLACKPINK, is estimated to earn about 700 million KRW in revenue each time she posts on social media (SNS).

Recently, the UK data analytics company Hopper HQ revealed the earnings per Instagram post of famous celebrities worldwide through the '2024 Instagram Rich List.' Among K-pop stars, BLACKPINK members ranked highly.

According to Hopper HQ's analysis, Jennie's earnings per Instagram post reach up to $511,000 (approximately 686 million KRW), ranking 36th globally. If someone requests an Instagram advertising post from Jennie, they would have to pay about 700 million KRW per post.

Photo by Jennie SNS

BLACKPINK's Lisa, who became the global ambassador for the Louis Vuitton house after dating rumors with Bernard Arnault's son, the chairman of the Louis Vuitton Mo?t Hennessy (LVMH) group, known as the world's richest person, earns slightly more than Jennie. Lisa, with 100 million followers, is estimated to earn $623,000 (approximately 836 million KRW) per post. Other BLACKPINK members Jisoo and Ros? rank 40th and 42nd, earning $474,000 (approximately 636 million KRW) and $472,000 (approximately 633 million KRW) per post, respectively.

Among other domestic stars, BTS's Jin ranks 68th with $292,000 (approximately 392 million KRW), fellow BTS member RM ranks 71st with $280,000 (approximately 375 million KRW), ASTRO's Cha Eun-woo ranks 72nd with $274,000 (approximately 367 million KRW), and actor Lee Min-ho ranks 88th with $211,000 (approximately 280 million KRW) in earnings per post, according to the analysis.

According to an analysis released by Hopper HQ, Jennie's earnings per Instagram post reach up to $511,000 (approximately 686 million KRW), ranking 36th worldwide. If you request Jennie to post an Instagram advertisement, you would need to pay about 700 million KRW per post.
[Photo by Hopper HQ website]

The number one on Hopper HQ's '2024 Instagram Rich List' is football player Cristiano Ronaldo. With 630 million followers, Ronaldo is expected to earn up to $3,432,000 (approximately 4.6 billion KRW) per post, astonishing many. Netizens responded with comments such as "There was a reason celebrities post photos on Instagram so often," "They make in a few photos what others earn in a lifetime," and "It makes sense since the world sells out whenever Jennie posts one."