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Experience Contemporary Art with Samsung 'The Frame'

Harper's Bazaar and 'Bazaar Exhibition' Held
Creation of 10m Long Art Wall Using 'The Frame'

Samsung Electronics announced on the 23rd that it will hold the exhibition 'Baza展: UNDER·STAND with Samsung The Frame' in collaboration with Harper's Bazaar at Process Itaewon until the 14th of next month.


Samsung Electronics has created an exhibition space with a 10-meter-long large art wall made up of the lifestyle TV Samsung 'The Frame,' showcasing representative works by contemporary artists ▲Manuel Solano ▲Lee Hyung-gu ▲Lee Jung ▲Heo Su-yeon.

Experience Contemporary Art with Samsung 'The Frame' A Samsung Electronics model is experiencing a 10-meter-long large art wall using the lifestyle TV Samsung The Frame at the 'Baza展: UNDER·STAND with Samsung The Frame' exhibition.
[Photo by Samsung Electronics]

'The Frame' features a matte display that minimizes light reflection, allowing viewers to see artworks with clearer image quality.


A hands-on experience zone is also provided where visitors can try out 'The Frame's' 'Art Store' service. During the exhibition period, an on-site event called 'The Frame Art Wall' will be held, offering limited-edition collaboration goods as gifts.


Meanwhile, the exhibition will also feature artist interviews and video art displays utilizing Samsung Neo QLED 8K.


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