BAT, Glo Hyper Air '9900 Won' Purchase Promotion

'SUMMER ON THE GO' until the 28th
Available at convenience stores nationwide while supplies last

BAT announced on the 12th that it will hold the 'SUMMER ON THE GO' promotion, where the glo Hyper Air, a heated tobacco electronic cigarette device, can be purchased for 9,900 KRW.

This promotion is designed for smokers who prefer lightweight and portable products, in anticipation of the peak summer heat starting in July. Until the 28th, the product can be purchased at convenience stores nationwide such as CU and GS25 at a 50% discount from the regular price. The promotion may end early if stocks run out.

The Hyper Air, considered the lightest device in the glo Hyper series, features an ultra-lightweight of 75g and an ultra-slim thickness of 12.5mm, offering excellent portability. It also uses aluminum material to maximize a cool touch and comes in five vivid and distinctive colors, providing a refreshing experience even in the heat.

It is equipped with a battery capacity that can be used all day on a single charge, allowing up to 20 uses when fully charged. Additionally, it features an LED indicator that allows users to check charging and heating status at a glance, and separate buttons for 'Boost Mode' and 'Standard Mode,' enabling intuitive selection of the desired mode.

A BAT-Rothmans representative stated, "Reflecting the lighter fashion trends and consumer needs of the summer season, we have prepared a cool discount benefit so that customers can enjoy a portable and easy-to-use product at a special price."