WiseBuzz Selected as Official Agency for 2024 Danggeun Expert Mode

Digital advertising agency WiseBuzz announced on the 1st that it has been selected as the '2024 Danggeun Expert Mode Official Agency.'

Danggeun Expert Mode is an advertising platform that enables goal-oriented advertising and precise targeting, unlike the simple mode directly operated by small and medium-sized advertisers. This product features the ability to generate customized reports using advertising performance measurement tools, allowing users to easily check results at a glance and gain insights for future advertising strategies.

Danggeun, the largest hyper-local platform in Korea, has grown based on peer-to-peer transaction brokerage services, accumulating approximately 38 million registered users and surpassing 19 million monthly active users, establishing itself as Korea’s representative local community service.

WiseBuzz plans to maximize synergy through this partnership with Danggeun by receiving the latest advertising and technical support for Danggeun Expert Mode ads, opportunities to participate in beta products, and educational support. They also intend to actively promote the sales of Danggeun Expert Mode advertising products by actively sharing advertisers and infrastructure with AdEfficiency, which they acquired last year.

WiseBuzz CEO Kim Jong-won said, "Being selected as the official agency for Danggeun Expert Mode reflects the synergy from WiseBuzz’s digital advertising expertise combined with AdEfficiency’s strengths in performance marketing. We will actively utilize the know-how of both companies and focus on maximizing sales and marketing performance by proposing advertising solutions optimized for hyper-local platforms through close collaboration with Danggeun."

Meanwhile, WiseBuzz has established a solid position in the digital advertising field as an official media sales partner of various platforms such as Google, Meta, TikTok, Naver, and Kakao. After acquiring AdEfficiency, specialized in performance marketing, last year, WiseBuzz is strengthening its competitiveness in the domestic digital advertising agency sector.