As the summer season begins in earnest, interest in sun protection is also increasing. Amid fierce competition among sun care products in the cosmetics market, Dongwha Pharmaceutical entered the competition by launching Fucidin Derma Trouble Zinc Calming Sun Cream last March.
This product is a low-irritant mineral sunscreen that reflects ultraviolet rays on the skin surface using only zinc oxide, reducing eye stinging and skin irritation. It contains 'Fuciderm-T,' a trouble care specialized ingredient that effectively controls sebum, and offers a high sun protection factor of SPF 50+ PA++++. It is a multi-care sun cream that provides fivefold protection against everyday irritants, including both UVA and UVB rays, infrared rays, blue light, and fine dust.
In addition, it is said to have gained popularity due to its moist and refreshing texture. In a satisfaction evaluation conducted internally after product use, customers gave 100% satisfaction ratings for 'mild use with less eye stinging' and 'recommended for sensitive skin.' Leveraging this product performance, just three months after its launch, it ranked first in the dermo-cosmetic sun cream sales category at Olive Young last month.
Dongwha Pharmaceutical’s high-efficacy derma care brand, Fucidin, researches and carefully selects high-performance ingredients that fundamentally improve basic skin condition. Fucidin Derma Trouble is the first trouble-specialized skincare line launched by Dongwha Pharmaceutical’s Fucidin, aiming for ‘skin pacifism’ for worry-free, peaceful skin and providing solutions for problematic skin concerns.
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
