Ayoung FBC Operates Pop-up Store for US Leading Wine 'Kendall-Jackson'

Shinsegae Department Store Gangnam Branch Operates Fine Wine Zone at 'House of Shinsegae'

Comprehensive liquor company Ayoung FBC announced on the 27th that it will operate a pop-up store for the representative American wine 'Kendall-Jackson' at 'House of Shinsegae' in Shinsegae Department Store Gangnam Branch.

This Kendall-Jackson pop-up store was created with the motif of this year's Kendall-Jackson advertising slogan, 'Golden moment,' embodying brightness and luxury. It is designed to allow customers to experience the entire range of Kendall-Jackson wines, from the flagship 'Kendall-Jackson Vintner's Reserve' series to the 'Grand Reserve' series.

The representative wine of the pop-up store, 'Kendall-Jackson Vintner's Reserve Chardonnay,' fills the palate with flavors of tropical fruits such as mango, pineapple, and papaya, featuring delicate notes of vanilla and honey. It is characterized by a long and smooth toasted finish from the oak barrels and is enjoyable on its own without pairing with any food. In Korea, it gained recognition as the 'Obama wine' after former President Obama mentioned it as his favorite wine.

Kendall-Jackson is a winery established in California, USA, in the early 1980s by Jess Jackson at the age of 50. Jess Jackson, known as an innovator of California wine with a long-term vision and dedication to quality, grew Kendall-Jackson into one of the best wines in the United States.