[Today's New Release] 'Park Jaebum Soju' Reborn as Highball 外

Ottogi Launches Tsukemen Dipped in Spicy Sauce
Dongwon F&B Introduces Vitamin C Zero-Calorie Beverage

Introducing new products launched on the 25th in the distribution industry. Convenience store CU is releasing two types of 'Won Highball,' made by turning Won Soju, known as Park Jaebeom Soju, into a highball. Ottogi has introduced a new dried noodle product that adds Korean-style spiciness to the Japanese noodle dish Tsukemen, and Dongwon F&B is launching two zero-calorie drinks packed with vitamin C.

'Park Jaebeom Soju' Reborn as Highball... CU Launches Won Soju Highball

CU One Highball 2 Types.
Photo by BGF Retail

CU, operated by BGF Retail, is releasing two types of 'Won Highball' (Yuja flavor, Pear flavor), which reinvent Won Soju from One Spirits, also well known as 'Park Jaebeom Soju,' as a highball. The two Won Highballs contain 10.5% distilled Won Soju made only from domestically produced rice, allowing consumers to enjoy its unique nuruk aroma and umami taste. The subtle grain scent of Won Soju blends harmoniously with the fruity aromas of yuja and pear flavors. The price is 4,000 KRW per can, with a regular promotion of 4 cans for 12,000 KRW.

Ottogi Launches 'Spicy Sauce Dipping Tsukemen' Highlighting K-Spicy Flavor

Tsukemen dipped in Ottogi spicy sauce.
[Photo by Ottogi]

Ottogi is launching 'Spicy Sauce Dipping Tsukemen,' which adds Korean-style spiciness to the Japanese noodle dish Tsukemen. This product is the first dried noodle type of its kind on the market and comes with both liquid and oil-based soups, making it easy to prepare Tsukemen. It replicates the authentic Japanese taste with a fish and pork bone broth base, enhanced with Cheongyang chili peppers and garlic to suit Korean taste preferences. Ottogi plans to introduce various noodle dishes from around the world starting with this new product.

Dongwon F&B Launches Zero-Calorie Vitamin C-Rich Drink 'Vita C Ade'

Dongwon F&B launches two types of zero-calorie drinks full of vitamin C, 'Vita C Ade'.
[Photo by Dongwon F&B]

Dongwon F&B has launched two types of zero-calorie drinks called 'Vita C Ade,' packed with vitamin C. One bottle provides 500 mg of vitamin C, equivalent to the amount found in 10 lemons or 10 grapefruits. The drinks contain fresh fruits grown in representative regions such as Sicilian lemons and American grapefruits, and no carbonation is added to fully enjoy the fruit flavors. Made with zero calories and zero sugar to meet the needs of health-conscious consumers. The price is 2,500 KRW.