'AI Daily Integration' SK Broadband, Work and Communication Powered by Artificial Intelligence

SK Broadband Unveils AI Everyday Strategy
Conducts AI-Related Events Beyond Internal Training
Establishes AI-Driven Work Culture and Strengthens Infrastructure

SK Broadband is enhancing employees' interest and capabilities in AI through various channels such as education and events to promote the everyday use of artificial intelligence (AI).

On the 27th, SK Broadband announced that it is focusing on achieving AI everyday use through a two-track approach: 'customer service innovation' and 'changes in work methods.' To this end, education and practical training are being conducted across various areas including corporate culture, employee capabilities, and internal infrastructure.

Since last year, SK Broadband has been prioritizing the enhancement of AI literacy (the ability to understand and responsibly use AI). Employees are guided with a roadmap to identify programs that match their skill levels and participate in necessary courses.

In addition to in-house AI training such as 'Excel Automation Using ChatGPT' and 'My Own Assistant Chatbot,' employees can experience a variety of programs ranging from basic AI theory to practical and advanced courses through comprehensive skill development with SK Telecom and SK Group's education platform, MySunny.

Award-winning works from SK Broadband's in-house event 'Generative AI Drawing Contest' are displayed in the company lobby. Photo by SK Broadband

Events to spark interest and expand empathy for AI everyday use are also underway. A representative example is the 'Generative AI Art Contest' held last month. The contest, held under two themes?'Our Company's Future Services Imagined by AI' and 'Happy Family Life Dreamed by AI'?received about 350 submissions. Winning works were selected through judging based on creativity, completeness, and prompt utilization skills, as well as voting by employees. Twelve winning pieces were exhibited in the lobby on the first floor of the company building.