본문 바로가기
bar_progress

Text Size

Close

Namyang Dairy Products' 'Delicious Milk GT' Surpasses 14 Billion Units in Cumulative Sales

20 Years Since Its 2004 Launch
Expanding Consumer Choices with a Diverse Lineup

Namyang Dairy Products announced on the 3rd that the cumulative sales volume of 'Mat-it-neun Milk GT,' which celebrates its 20th anniversary this year, has surpassed 14 billion units (based on 200ml equivalent). This amount is enough for approximately 8.1 billion people worldwide to drink 1.7 units each simultaneously. The cumulative sales revenue over 20 years is 5.4811 trillion KRW.


Namyang Dairy Products' 'Delicious Milk GT' Surpasses 14 Billion Units in Cumulative Sales Namyang Dairy Products, New Product 'Delicious Milk GT Super Zero Lactofree'
[Photo by Namyang Dairy Products]

Mat-it-neun Milk GT, launched in 2004, achieved a daily average sales volume of 1 million units within just three weeks, quickly becoming a hit product. It applies Namyang Dairy Products' patented 'GT (Great Taste) process,' a strategy designed to eliminate off-flavors and fishy smells that may occur depending on the farm or production environment, maximizing the true taste and freshness of milk.


Additionally, it received a 1A grade certification for bacterial count and passed the PMO inspection by the U.S. FDA (Food and Drug Administration), a global standard for milk quality (based on Cheonan New Factory and Sejong Factory), recognizing the product's competitiveness.


Based on this, Namyang Dairy Products continues to introduce a variety of differentiated functional and flavorful product lineups, such as 'Mat-it-neun Milk GT Real High Calcium Lactose-Free,' containing 255mg of calcium per 100ml, and 'Mat-it-neun Milk GT Super Zero Lactose-Free,' which enhances flavor by eliminating the bland taste typical of non-fat milk.


A Namyang Dairy Products representative stated, "We plan to continue introducing various functional products based on Namyang Dairy Products' unique technology and excellence."


© The Asia Business Daily(www.asiae.co.kr). All rights reserved.


Join us on social!

Top