Sojinkong "Join the May Donghaeng Festival"... Discounts and Event Support Included

Discount on BC Card Payments at 1,369 Baeknyeon Gage Stores
Children's Shopping and Drawing Contest Programs Available

The Small Enterprise and Market Service (SEMAS) announced on the 3rd that it will participate in the ‘Happy Shopping 2024 Together Festival’ as part of its support projects for small business owners and traditional markets.

Park Sung-hyo, Chairman of the Small Enterprise and Market Service, attended the opening ceremony of the Donghaeng Festival held in Busan on the 1st and inspected the event venue.
[Photo by Small Enterprise and Market Service]

Among the support projects promoted by SEMAS for small business owners, opportunities to purchase excellent small business products at reasonable prices and various experiential events have been prepared through online-offline linked (O2O) platforms, small manufacturer sales support, Century-old Stores and Century-old Small Manufacturers, small business cooperatives, regional commercial district revitalization, and joint sales events.

First, in cooperation with eight platforms participating in SEMAS’s O2O platform advancement support project?Yogiyo, PassOrder, Zigzag, Soomgo, Grip, 11st, Kmong, and K-Deal?online product sales support will be provided through special exhibitions, discount coupons, promotion and marketing, and event formats targeting small business products participating in the Together Festival.

Events linked with Century-old Stores and Century-old Small Manufacturers will also be held. A purchase certification event will be conducted, with about 100 winners drawn to receive prizes such as Galaxy Watches, Galaxy Buds, and rechargeable Onnuri gift certificates. Additionally, BC Card payments at 1,369 Century-old Stores will receive discounts (up to 10%, with a monthly limit of 10,000 KRW), and NH Nonghyup Card users can get a 10% discount when using NH Pay MyCatch. About 60 meal kit products sold at Century-old Stores in Incheon Airport will also be discounted by 10% during the festival period.

Products from small business cooperatives can be found in special online exhibitions and live commerce. During the Together Festival, 11st, Gmarket, Auction, Coupang, Tmon, and Wemakeprice will support discounts of up to 25%, and on the 7th, YouTuber ‘Ipjjalbeun Haetnim’ will showcase excellent cooperative products through live commerce.

More than 1,800 traditional markets and shopping districts nationwide will welcome festival guests with customer participation programs, free shipping, and Onnuri gift certificate usage events. A prize event will be held for those who use rechargeable card-type Onnuri gift certificates totaling over 50,000 KRW during the festival, and a gift certificate coupon event will also be conducted in collaboration with star Onnuri gift certificate affiliated stores such as Seongsimdang in Daejeon.

In celebration of Family Month, Kids Market Day and Baewoojang (Let’s Learn and Shop Together!) programs such as children’s shopping and drawing contests will be operated to promote family visits to traditional markets. Additionally, customers purchasing traditional market and shopping district products through online platforms will receive free shipping and discount coupons.

SEMAS’s seven regional headquarters will also participate in revitalizing the local economy through special exhibitions and sales events tailored to regional characteristics.

Park Seong-hyo, Director of SEMAS, said, “To ensure the success of the May Together Festival held during Family Month, we have prepared various online and offline consumption promotion events that the whole family can enjoy together. We hope many people will take advantage of the various discounts and events at the Together Festival and contribute to the revitalization of small business owners and traditional markets.”