ECOVACS ROBOTICS, recognized as a global leader in the field of service robotics, announced the appointment of Jeon Ji-hyun, a famous Korean actress and model, as its new brand ambassador. Through this partnership, ECOVACS expects to open new horizons in its innovative efforts to improve the lives of consumers in the Asia-Pacific region and worldwide.
ECOVACS has been dedicated to pioneering the new market of service robots for over 26 years. Notable achievements include the world's first robotic vacuum cleaner DEEBOT, the world's first robotic window cleaner WINBOT, and the world's first robotic air purifier AIRBOT.
ECOVACS continues its business with the goal of "setting new industry standards through relentless innovation." Leading core robotics and intelligent technologies, ECOVACS has expanded its product lineup from indoor to outdoor products. Currently, ECOVACS's customer base spans over 150 countries worldwide, serving more than 50 million households.
David Qian, Vice Chairman of ECOVACS Group and CEO of ECOVACS ROBOTICS, stated, “Jeon Ji-hyun’s dynamic image and her unwavering dedication throughout her career were decisive reasons for choosing her as our ideal brand ambassador in the Asia-Pacific region. Since APAC is one of ECOVACS’s most important overseas markets, we want to take the lead in enhancing the lifestyle of consumers in this region by utilizing service robots together with Jeon Ji-hyun.”
An ECOVACS representative said, “This partnership is part of a three-year strategic plan to build deeper relationships with consumers in the Asia region and establish ourselves as the most beloved robot brand worldwide,” adding, “Through this opportunity, ECOVACS is ready to expand its global presence and further develop its brand mission of ‘Robotics for Everyone.’”
Meanwhile, ECOVACS has been widely recognized by customers worldwide through over 26 years of design and industry-leading research. ECOVACS continues its innovation and growth with the vision of “advancing robotic technology to serve the world and creating a holistic ecosystem between humans and robotics in lifestyle and productivity sectors.”
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