Win-Win Agreement for Strengthening Digital Capabilities of Small Business Owners and Traditional Markets
The delivery application Yogiyo is implementing various support strategies to help increase sales for small business owners and promote mutual growth.
On the 30th, Yogiyo announced that it held a signing ceremony for a partnership to strengthen the digital capabilities of small business owners and traditional markets, together with the Ministry of SMEs and Startups and the Small Enterprise and Market Service.
The agreement was made to strengthen the partnership with small business owners. Leveraging its expertise as a food tech platform, Yogiyo will assist small business owners in enhancing their digital capabilities. Accordingly, small business owners can conveniently join the online platform and receive support for marketing activities aimed at increasing sales.
In particular, Yogiyo plans to continue its support activities to boost sales for small business owners by participating in the Ministry of SMEs and Startups’ Donghaeng Festival. As it has participated in the Donghaeng Festival every year, Yogiyo will take part in all three events this year as well. The Donghaeng Festival, which starts on the 1st of next month, is an event organized to overcome the economic downturn in the domestic market. During the festival period, Yogiyo will expand consumer benefits through promotions and store coupons and provide support to revitalize the use of small business owners’ stores.
Yoo Jong-beom, head of Yogiyo’s ESG team, said, "We will continue to participate in various support projects for long-term mutual growth with small business owners."
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