2nd Place: Jang Doyeon and Boom, Who Appeared in 17 Episodes
Last year, the celebrity who appeared most frequently as a regular cast member on TV programs was announcer-turned-broadcaster Jeon Hyun-moo.
According to Good Data Corporation, a big data public opinion research agency that investigates content popularity, Jeon Hyun-moo appeared as a regular cast member on a total of 21 non-drama TV programs (including pilot programs) aired last year, the highest among all celebrities. Jeon Hyun-moo, a former KBS announcer, became a freelancer in September 2012. He also won MBC's 'Entertainment Awards' twice, in 2017 and 2022.
Jang Do-yeon and Boom followed with 17 regular appearances each, ranking second, while Kim Sung-joo and Park Na-rae appeared regularly on 15 programs each. Additionally, Kim Gu-ra appeared on 13 programs, and Moon Se-yoon and Kim Sook on 11 programs as regular cast members. Lee Soo-geun, Ahn Jung-hwan, Shin Dong-yup, and Seo Jang-hoon appeared on 10 programs, and the 'national MC' Yoo Jae-suk was a regular on 4 programs.
This analysis was based on 8,319 cast members from 431 current affairs, cultural, and entertainment programs broadcast on 39 TV channels, including terrestrial, comprehensive programming, and cable channels. Sports broadcasts and music ranking programs were excluded.
Most celebrities who frequently appeared on broadcasts were in their 40s or 50s. There were 36 individuals who were regulars on four or more programs last year, and the programs they appeared on accounted for 184 shows, representing 42.7% of the total. By age group, half (18) were in their 40s, followed by 9 in their 50s and 7 in their 30s. There was one person in their 60s, broadcaster Lee Kyung-kyu, and one in their 20s, singer Lee Chan-won.
Good Data Corporation explained that while there are various reasons why TV cast members are concentrated in their 40s and 50s, the exact cause is difficult to pinpoint. The company suggested, "It could be due to a lack of young broadcasters in their 20s and 30s who can lead TV programs, or it could be that the regular cast members in their 40s and 50s are trendy enough to attract younger viewers." They also speculated, "The shift of viewers in their 20s and 30s to online video services (OTT) and YouTube has led to an aging TV audience, which may have resulted in an older age range among cast members."
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