[Today's New Arrivals] Drinkable 'Plant-Based Protein' and More

Jung Sik Food, 'Vegemil High Calcium Soy Milk High Calcium'
Budweiser, Limited Edition Package with Thisisneverthat
Shinsegae Inter Ourglass, 'Vanish Powder'

On the 19th, the distribution industry introduced new products.

Ildong Foodis launches ‘Hi-Moon Active Plant-Based Protein’

This new product is a high-protein drink made from 100% plant-based protein. It carefully selects a total of 12 types of plant proteins including oats, almonds, lentils, and chickpeas, and has received vegan certification from the Korea Vegan Certification Institute. Notably, it is designed with zero sugar, fat, and cholesterol, and contains only 100 kcal per pack, making it easy and light to consume. Additionally, it contains all nine essential amino acids that cannot be synthesized in the body for muscle strength and muscle enhancement, and is blended with L-carnitine for energy enhancement, as well as 16 types of vitamins and minerals to provide balanced nutrition.

Jung Food, 'Vegemil High Calcium Soy Milk High Calcium'

Vegemil High Calcium Soy Milk High Calcium contains 200 mg of calcium per pack (190mL), which corresponds to 29% of the daily nutritional intake standard for adults. It is also rich in vitamin D, which helps calcium absorption, providing 30% of the daily nutritional intake standard. In addition, it contains 91% original soy milk, allowing consumers to enjoy the rich and savory flavor of soy milk, and includes 6g of plant-based protein to provide balanced nutrition.

Hite Jinro, ‘Terra X Heezo Artist’ Art Collaboration Edition

Hite Jinro is releasing a limited edition product in collaboration with illustrator Heezo. As the artist’s stage name Heezo (HEEZO) means ‘green’ in Indonesian, the artist works on illustrations featuring pristine nature backgrounds and has also written an eco-friendly essay. Terra is the first regular beer in Korea to apply a ‘green bottle,’ and since its launch, it has continuously carried out eco-friendly projects focusing on the core value of ‘cleanliness.’ This limited edition will be released on the 22nd in two types of cans, 365mL and 453mL, and will be sold at major supermarkets nationwide. Consumers who purchase the product will receive collaboration-designed one-shot glasses and two types of tin case goods as gifts.

Budweiser launches limited edition package with Thisisneverthat

The Budweiser X Thisisneverthat limited edition package features the red and silver background symbolizing Budweiser with the logos of both brands prominently displayed on the front of the product. This 500mL can product will be available at convenience stores nationwide starting on the 22nd. A special pack consisting of eight 500mL limited edition cans and a dedicated glass can be ordered from May 2nd through the smart order applications of convenience stores GS25 and CU. A limited edition collaboration goods collection using the logos of both brands will also be released. Collaboration goods such as T-shirts, ball caps, keyrings, smartphone cases, and dedicated glasses will be available for purchase from the 26th on Thisisneverthat’s official website, offline stores, and Musinsa.

Shinsegae International’s Hourglass launches ‘Vanish Powder’

‘Vanish Powder,’ a new product from Hourglass, a vegan-oriented makeup brand imported and sold by Shinsegae International, features ultra-fine powder particles developed with the brand’s proprietary technology that adhere thinly to the skin upon application, helping to create a smooth and natural skin finish as if blurred. When used in the final step of makeup, it removes residual oil on the face and enhances makeup durability. Vanish Powder is a vegan product that completely excludes animal-derived ingredients. It has also passed the ‘non-comedogenic test,’ suitable for acne-prone skin, making it safe for sensitive skin. It is available in three colors, allowing customized selection according to skin tone or preference.