PlayD's stock price surged.
As of 9:05 AM on the 17th, PlayD was trading at 7,250 KRW on the KOSDAQ market, up 1,160 KRW (19%) from the previous trading day.
PlayD is an online advertising agency that provides digital marketing services based on PC and mobile devices, including search advertising, display advertising, and performance advertising, catering to customer needs.
The surge in PlayD's stock price is attributed to news that the Chinese social media platform TikTok is actively recruiting a large workforce in Korea, signaling its full-scale entry into the domestic distribution market.
On the previous day, a media outlet reported that TikTok is conducting recruitment through its global career channel and domestic staffing agencies.
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