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Naju City Holds 'Capital Region Investment Attraction Roadshow' at Seoul COEX

Naju City in Jeollanam-do achieved investment attraction results worth 232.7 billion KRW to revitalize the Energy Valley by holding a metropolitan area investment attraction event following last year.


Naju City (Mayor Yoon Byung-tae) announced on the 4th that it held the ‘2024 Metropolitan Area Investment Attraction Roadshow’ on the 3rd at COEX Seoul (2nd floor, Studio 159).


The investment attraction roadshow is an event for investment attraction and Energy Valley promotion that Naju City held for the first time last year in the metropolitan area outside the region, and this year marks its second year.

Naju City Holds 'Capital Region Investment Attraction Roadshow' at Seoul COEX Naju City achieved an investment attraction performance of approximately 232.7 billion KRW at the '2024 Seoul Metropolitan Area Investment Attraction Roadshow.'
[Photo by Naju City]

In particular, the event focused on promoting the advantages of Naju as a center of new energy industries from multiple angles and revitalizing the Energy Valley, a future growth engine, by expanding the attraction of anchor companies with high growth potential.


The event was composed of a morning schedule including the signing of Energy Valley investment attraction agreements, a joint cooperation declaration ceremony for the mutual development of Energy Valley, and a briefing session on discovering overseas cooperation projects (ODA) for Energy Valley, and an afternoon schedule including introduction of Naju Energy Valley and small and medium-sized special zone investment environment (Naju City, Korea Electric Power Corporation), investment attraction IR pitching, investment attraction consultations, and consulting.


On the day, the city signed investment attraction agreements worth 102.7 billion KRW with eight energy sector companies in solar power, chemical, energy storage devices, smart mobility, and ESS.


The companies participating in the agreement were Wonkwang SNT Co., Ltd., Reworld Co., Ltd., Seongsil Energy Co., Ltd., Inomotive Co., Ltd., Gyeonggi Northern Power Co., Ltd., Eco Darwin Co., Ltd., Tide Co., Ltd., and FM Pharm Construction Co., Ltd.


Four companies including Bitgaram Energy Co., Ltd., Namyang Construction Co., Ltd., JB Asset Management Co., Ltd., and The One Engineering Co., Ltd. signed a business agreement for a private substation worth 130 billion KRW.


This involves installing and operating a 400MW substation in the Innovation Industrial Complex and a 200MW substation in the Noan Agricultural and Industrial Complex, respectively.


Additionally, Rex Innovation Co., Ltd. and ADIOT Co., Ltd. signed agreements to attract seed money totaling 70 million KRW.


The city then held a joint cooperation declaration ceremony for mutual development with related Energy Valley organizations including Jeollanam-do Province, KEPCO, Korea Institute of Energy Technology, Energy Valley Foundation Development Institute, Korea Energy Engineering University, Dongshin University, Energy Valley Industry-Academia Convergence Center, Korea Smart Grid Association, Jeonnam Technopark, Green Energy Research Institute, Korea Electrical Equipment Testing Institute, Jeonnam Energy Industry Association, and Jeonnam Startup Technology Holding Company.


The declaration included key cooperation matters as members of the Energy Valley community such as fostering global energy companies and a mutually beneficial ecosystem, creating a future advanced science city based on the energy industry, and responding to the realization of 2050 global carbon neutrality.


The roadshow event was attended by Naju Mayor Yoon Byung-tae, KEPCO Vice President Lee Junho, Korea Smart Grid Association Chairman Koo Ja-kyun, Jeonnam Province Energy Industry Director Kang Sang-gu, Korea Energy Engineering University Vice President Park Jin-ho, Dongshin University President Lee Joo-hee, and Jeonnam Technopark Director Oh Ik-hyun.


Mayor Yoon Byung-tae directly explained Naju Energy Valley’s investment conditions, benefits, and support policies, attracting the attention of investors.


Mayor Yoon introduced Naju’s advantages as the optimal site for corporate investment, including excellent transportation accessibility, integrated energy-related industry-academia-research institutions, the nation’s only four major energy special zones, designation as a distributed energy specialized zone and attraction of the Artificial Sun Engineering Research Institute, establishment of the national energy industrial complex, a corporate-friendly city vision, and policies to attract young population.


Meanwhile, the city held a briefing session on discovering overseas cooperation projects for Energy Valley with nine countries including Malaysia, Mongolia, Kenya, and Peru, as well as an investment attraction demo day during the roadshow event.


The investment attraction demo day provided an opportunity for Energy Valley companies to showcase their business models and investment attraction directions to investors, with participation from 10 local industrial complex companies including BK Energy Co., Ltd.


The city plans to operate 20 booths including the Energy Valley joint promotional hall and 11 local company promotional halls at the ‘Korea Smart Grid Expo 2024’ held from the 3rd to the 5th, promoting investment attraction consultations and consulting.


After attending the expo opening ceremony, Mayor Yoon visited the Naju Energy Valley promotional hall with Choi Nam-ho, 2nd Vice Minister of the Ministry of Trade, Industry and Energy, KEPCO President Kim Dong-chul, Korea Smart Grid Association Chairman Koo Ja-kyun, HD Hyundai Electric President Jo Seok, and Samsung SDI Vice President Jo Yong-hwi, actively explaining the vision of the energy capital and investment value.


At this occasion, he also conducted active marketing to attract three energy companies wishing to invest in Naju.


Mayor Yoon Byung-tae said, “Naju, the energy capital, is a corporate-friendly city equipped with everything for energy companies and the optimal place for investment,” adding, “I hope the second year of the metropolitan area investment attraction roadshow will be a beneficial time not only for building networks among energy institutions and entrepreneurs but also for deciding investment intentions.”


Meanwhile, the city achieved investment attraction results worth 30 billion KRW with four energy companies at the 2023 metropolitan area investment attraction roadshow.


Naju = Asia Economy Honam Reporting Headquarters Reporter Kim Yuk-bong baekok@asiae.co.kr


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