Mobile Branch Utilization for University Student Financial Services
Visiting 11 Universities in Busan, Ulsan, and Gyeongnam Until the End of April
BNK Busan Bank (President Bang Seong-bin) is conducting a "Visiting Campus Tour" using a mobile branch for new and current students at major universities in the Busan, Ulsan, and Gyeongnam regions to welcome the new semester.
On the 2nd, Busan Bank announced that to support busy university students during the new semester, it provides guidance on financial products helpful to students such as ▲mobile banking ▲comprehensive housing subscription savings ▲Dongbaekjeon and Dongbaek Pass ▲BNK Autumn Baseball Dream Savings, along with on-site enrollment services.
Starting last month at Chunhae Health University, the tour plans to visit a total of 11 universities including Pusan National University, Dong-A University, and Kyungsung University by the end of April.
For new customers, various events reflecting students’ preferences have been prepared, including ▲providing beverages and study supplies ▲10,000 KRW Olive Young gifticons ▲up to 10,000 KRW policy support funds for Dongbaekjeon check cards ▲Mega Coffee Americano coupons.
Son Dae-jin, Head of Customer Planning Division, said, “As visits to banks by the younger generation, our future key customers, are decreasing, we organized the Visiting Campus Tour to facilitate convenient financial transactions,” adding, “We will provide closer and more convenient financial services through customer-centered marketing that considers the characteristics of each generation.”
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