Xiaomi's official partner, Airute, announced on the 22nd that it has launched the latest smartphone, the Redmi Note 13 series. Airute expects significant growth in sales in its e-commerce business sector, focusing on Xiaomi's new smartphone products.
The new Xiaomi smartphones include two models: the 'Redmi Note 13' and the 'Redmi Note 13 Pro 5G.' These products are sold through various channels, including the official online malls of the three domestic telecom companies, Airute Mall, Naver Brand Store, and Coupang.
The Redmi Note 13 and Redmi Note 13 Pro 5G are available at various price points ranging from the 200,000 KRW range to the 400,000 KRW range, depending on specifications. The Redmi Note 13 features the most advanced camera performance among Xiaomi products. It is equipped with a 6.67-inch Samsung Display AMOLED (2400 x 1080) panel, significantly upgrading brightness, color, eye protection functions, and image quality performance.
The Redmi Note 13 Pro 5G boasts professional-level premium camera performance. It adopts Samsung Display's 6.67-inch AMOLED 1.5K CrystalRes display, reducing power consumption and ensuring a smooth viewing experience on a more stable display.
Additionally, it is equipped with a large 5,100mAh battery and supports 67W fast charging, capable of a full charge in just 44 minutes. The package includes a fast charger, fast charging cable, silicone case, and screen protector, offering advantages in terms of included accessories.
An Airute representative stated, "The Xiaomi Redmi Note 13 series will compete with similar products such as the Samsung Galaxy A15 and A25," adding, "We expect to increase market share in the domestic market based on Xiaomi products' price competitiveness."
He continued, "Starting with the complete sell-out of the Redmi Note 12 series pre-sales, the number of consumers seeking cost-effective Xiaomi products is increasing. Therefore, the Redmi Note 13 series aims to achieve more than double the sales compared to the previous series based on its enhanced performance," and added, "We plan to continuously expand sales in the e-commerce business sector through various Xiaomi products, including smartphones."
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
