[Today's New] Premium Refrigerated Bread Using Bibigo Dumpling Filling and More

Convenience Store CU and CJ CheilJedang Jointly Plan
Three Types Including Jeonggwanjang 'Lab 1899' Collagen Cream
Nongshim, New Advertising for Baehongdong and More

The distribution industry introduces new products and news unveiled on the 19th.

CU-CJ CheilJedang Launch 'Premium Refrigerated Bread'

Convenience store CU announced that it will release four types of 'Premium Refrigerated Bread' jointly planned with CJ CheilJedang, utilizing Bibigo dumpling filling and more. The co-planned products are premium refrigerated breads using CJ CheilJedang's representative brands Bibigo, Hetbahn, Baeksul, and Matbam. These products feature the use of Bibigo dumpling filling, Hetbahn rice grains, Baeksul seasoning sauce, and Matbam chestnut dices, and are scheduled to be released sequentially starting from the 20th of this month. CU explained, "These products reinterpret familiar brands into bread to provide customers with fresh fun and experiences."

Jung Kwan Jang Launches 3 New Products of Vegan Beauty Brand 'Lab 1899'

Jung Kwan Jang, Three New Products from Vegan Beauty Brand 'Lab 1899'
[Photo by KGC Ginseng Corporation]

Jung Kwan Jang's high-function vegan beauty brand Lab 1899 has launched three new products: 'Red Ginseng Peptide Serum,' 'Red Ginseng Collagen Cream,' and 'Red Ginseng Hyaluronic Acid Cream.' Lab 1899 is a low-irritant cosmetic brand certified by the global vegan certification body France EVE VEGAN. The company explained that the new products deliver healthy strength to the skin through Jinsenic BarrierTM, which richly contains five types of ginsenoside from red ginseng extracted by a patented method.

Nongshim Airs New Baehongdong Advertisement

Bae Hong-dong Advertising Model Broadcaster Yoo Jae-suk
[Photo by Nongshim]

Nongshim has selected broadcaster Yoo Jae-suk as the Baehongdong advertisement model for the fourth consecutive year and will unveil a new TV commercial starting on the 20th. The advertisement is designed with Yoo Jae-suk as a reporter interviewing bibim noodle artisans and consumers. It consists of two episodes: 'Secret Recipe Transfer' and 'Famous Restaurant Rumor.' All core copy emphasizes the message "Bibimshi delicious and Baehongdong," highlighting that with Baehongdong alone, our home is a nationwide bibim noodle restaurant. Both online and offline marketing will be actively conducted. Sketch comedy short-form content will promote Baehongdong's uniqueness, collaboration marketing with foods that pair well with Baehongdong, and an offline Baehongdong food truck will also be operated.

GS The Fresh "4 Wando Abalones for 6,980 KRW" Event

A customer is selecting seafood at GS The Fresh. [Photo by GS Retail]

GS Retail's supermarket GS The Fresh announced that from the 20th to the 26th, Wando abalones (large, 4 pieces) will be offered at 6,980 KRW when paid with GS Pay. This is a regional win-win activity to promote the consumption of excellent domestic agricultural and marine products. Previously, GS The Fresh and Wando County held a pre-order event via the 'Our Neighborhood GS' app from the 13th to the 19th, offering Wando abalones (1kg, 18 pieces) at a promotional price of 27,600 KRW. The limited quantity of 1,000 units sold out quickly at a 40% discount compared to the regular price.