Spring·Summer Season Strategic Products
Enhanced Eco-friendliness, Functionality, and Style
Comfortable Wear of Weather Coat
Kolon Industries FnC Division's outdoor brand ‘Kolon Sports’ announced on the 13th that it will launch its 2024 spring·summer season products with enhanced eco-friendliness, functionality, and style.
The spring season's representative product, the Weather Coat, offers a comfortable wearing experience with a lighter weight. This season, the Weather Coat is released in two styles: a weather coat that covers the hips and a weather jacket that reaches the waistline. It features an overall relaxed oversized silhouette and uses Pertex Shield 3L (layer) waterproof material with excellent breathability and waterproof performance. To ensure perfect waterproofing, all seams are made using the seam-sealing technique.
The Weather Coat is an outerwear piece that can be comfortably worn in the unpredictable spring weather. It was first introduced in 2018 and has now become a signature product of Kolon Sports. Since its launch, the proportion of female customers has increased by 320% compared to 2017.
The technology of the functional outdoor sneaker ‘Move’ line has also been enhanced. The ‘Move Invisible,’ made with Gore-Tex Invisible Fit technology, offers a much lighter and softer wearing experience. The ‘Move Earth,’ which applies eco-friendly materials, recycles cactus leaves that were discarded as agricultural byproducts in Jeju into leather-like material. Last season, it attracted significant attention by using vegan leather called Apple Skin.
The professional hiking boot line ‘Mountain X’ has also been reinforced. The mid- to long-distance trekking shoe ‘576’ was newly released this season. The name represents the total distance of Korea’s 12 major long-distance hiking courses, which is 576 km. It is a shoe suitable for mid- to long-distance trekking all year round, using German premium leather TerraCare nubuck, which is highly durable and lightweight.
Kolon Sports plans to introduce trail running specialized shoes and apparel products this season as well. Yang Sun-mi, Director of Planning and Marketing, said, "Kolon Sports’ products are based on material and pattern research and development. The strategic products of this S/S season also represent Kolon Sports’ unique technology and design," adding, "We hope you enjoy the warmer weather with Kolon Sports’ diverse products."
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