Shinsegae Department Store's 'Spring is Here. The World Blooms' Campaign Next Month

Impromptu Performance-Ready Open Stage Unveiled
Mini Concerts and Interactive Exhibitions Also Scheduled

Shinsegae Department Store announced on the 28th that starting next month, it will hold a spring campaign called "Spring is Here. The World Blooms" and introduce an open stage where impromptu performances can be held.

The open stage will be installed at the central staircase on the 4th floor of the main building of the Head Office, Sweet Park at the Gangnam Branch, and the central plaza on the 6th floor of Daejeon Shinsegae. The open stage is equipped with a piano and sound equipment, allowing any customer visiting the department store to perform impromptu shows.

Mini concerts will also be held on the open stage. The Head Office will host them from March 1 to 3, Daejeon Shinsegae from the 8th to the 10th, and the Gangnam Branch from the 15th to the 17th and the 22nd to the 24th. Representative performances include a trio concert by cello prodigy Park Jin-woo and siblings Park Jin-woo and Park Ye-rim at the Head Office on the 1st of next month, as well as a performance by violinist Jo Ah-ra.

In addition, as part of the campaign, the Head Office will hold the "7th Blossom Art Fair" from the 1st to the 30th of next month, showcasing works themed around flowers and nature. Also, the Centum City Branch will host an interactive exhibition themed on flowers from the 8th of next month through June.

Kim Ha-ri, Executive Director of Brand Strategy at Shinsegae Department Store, said, "We will continue to present sincere content to infuse positive energy and inspiration into our customers' daily lives."