Shinsegae Department Store, 'Snoopy Holiday Popup' for Christmas

Held at Centum City and Main Store

Shinsegae Department Store announced on the 11th that it will hold the 'Snoopy Holiday Pop-up' at Centum City and the main store, unveiling Christmas edition products in advance.

This pop-up store will be held at Centum City until the 17th, and at the main store from the 22nd to the 28th. Shinsegae Department Store plans to introduce new attractions using intellectual properties (IP) such as characters loved by all ages like Snoopy, K-pop idols, animations, and webtoons.

Shinsegae Department Store Snoopy Pop-up Store
Photo by Shinsegae Department Store

The pop-up space is decorated in green and red, symbolizing Christmas, creating a holiday atmosphere. Additionally, Snoopy fans can find Snoopy plush dolls, Snoopy plates to add warmth to year-end meals, stickers, Christmas cards, and more.

Shinsegae Department Store has also prepared various customer participation events to make the pop-up store experience even richer. Customers who leave congratulatory comments on the pop-up store via the Shinsegae mobile application (app) by the 25th will be entered into a draw to receive one of the following: a Snoopy cushion, a wall calendar, or a hot pack set.

Until the 28th, the 'Snoopy Challenge,' where participants make Snoopy's face shape with both hands, will also be held. By following the instructions to take a photo and upload it to their social media (SNS) account, then verifying it with a staff member inside the pop-up store, participants can receive raffle tickets for prizes such as Snoopy figures, bags, and coffee coupons.

The first 300 customers who purchase goods each day will also receive a Santa Snoopy balloon. Shinbaek Members who sign up can receive a 10,000 KRW discount coupon (applicable on purchases over 100,000 KRW) usable at the Snoopy pop-up through the app.