"30,000 Won Purchase Discount"... Korea Philip Morris Black Friday Promotion

IQOS Official Stores and Online Store
5-Day Event Until the 26th
Discount Benefits on Illuma Series Purchases

Korea Philip Morris announced on the 22nd that it will hold the 'IQOS Iluma Black Friday' promotion, offering a 30,000 KRW discount when purchasing the IQOS Iluma series in celebration of Black Friday.

This promotion will be available until the 26th at official IQOS stores, the official IQOS online store, and online retailers such as Kakao, Naver, and Coupang.

During the promotion period, a 30,000 KRW discount will be applied to all IQOS Iluma products. Discounts will not be combined with other consumer programs such as the 'trade-in' program, which offers a price discount when returning an old IQOS device, or the 'friend recommendation' program, which provides discounts through recommendations from existing IQOS users.

Meanwhile, the IQOS Iluma series is the most recently launched heated tobacco device product by Korea Philip Morris. It consists of three lineups: IQOS Iluma Prime, IQOS Iluma, and IQOS Iluma One.