Korea Philip Morris Launches Limited Edition IQOS Iluma 'Stardrift'

Special Pre-Sale for IQOS Club Members

Korea Philip Morris announced on the 2nd that it will release a new limited edition IQOS Iluma series product, the 'IQOS Iluma Stardrift,' on the 9th.

The IQOS Iluma Stardrift is a limited edition product in the IQOS Iluma series, featuring a concept inspired by the wonders of the universe, with a striking combination of deep cosmic blue and golden colors reminiscent of stars. Designs tailored to the characteristics of each model, including IQOS Iluma Prime, Iluma, and Iluma One, have been applied. Additionally, five exclusive limited edition Stardrift accessories such as wrap covers, door covers, and ring sets will be introduced.

To commemorate the launch of the IQOS Iluma limited edition Stardrift, Korea Philip Morris will hold a special pre-sale event from today until the 8th exclusively for IQOS Club Platinum and Gold members. During the pre-sale period, IQOS Club Platinum and Gold members can purchase the new limited edition product at 10 official IQOS stores nationwide and the official IQOS online store.

During this period, customers who purchase the IQOS Iluma limited edition Stardrift will also have the chance to receive IQOS Iluma exclusive accessories such as wrap covers, door covers, or silicone sleeves on a first-come, first-served basis. Programs such as the 'trade-in' offer, which allows customers to return their used IQOS devices, and the 'friend recommendation' program, applicable only to first-time IQOS Iluma series buyers recommended by existing IQOS users, provide discounts of up to 40,000 KRW and up to 20,000 KRW respectively.