Hurom Overhauls Its Official Mall: "Providing Health Information"

Providing Features Such as Spec Comparison and Gift Giving

Hurom announced on the 31st that it has completely revamped its official online store.

Renewed Hurom's official online store
Photo by Hurom

One of the biggest changes in this revamp is the launch of a health magazine. Through this, Hurom plans to promote accurate health information and the importance of consuming vegetables and fruits. The magazine is divided into five sections: Nutrition Stories, Hurom Stories, Product Stories, Hurom Recipes, and Hurom Ambassadors. Readers can find expert nutritional information, Hurom’s philosophy and products, various healthy recipes using Hurom products, and introductions to global ambassadors who share Hurom’s health values.

In addition, to enhance customer shopping convenience, new features such as specification comparison, gifting, and rental services have been introduced. In particular, for products with two or more lineups such as juicers, tea masters, and blenders, specification comparison information is provided to help customers easily understand the performance of the desired product.

The product purchase page now includes a lowest price calculator feature. Customers can check price calculations with maximum benefits applied and see currently available offers.

A gifting function has also been added, allowing buyers to send products to others by entering the recipient’s name and phone number.

A Hurom representative said, “We renewed our official online store by strengthening magazine content so that customers can empathize with and trust Hurom’s brand vision and value of ‘health.’ We will continue to build content so that customers can access health information in a one-stop manner along with the newly introduced convenient shopping experience.”