U.S. President Joe Biden signed an executive order containing regulatory measures on the use of artificial intelligence (AI), sharing his experience of seeing a deepfake (AI-generated synthetic image technology of a specific person) video of himself and emphasizing the need for AI regulation.
On the 30th (local time), President Biden announced an executive order outlining regulatory measures for AI usage.
In a preceding speech, he said, "AI devices are already being used to deceive people," adding, "Deepfakes use AI-generated audio and video to damage people's reputations, spread fake news, and scam people."
He continued, "I have also seen a deepfake of myself and wondered when on earth I made such statements," adding, "Once you see a deepfake, it is truly astonishing."
President Biden explained, "Everyone has the right to know when audio or video is AI-generated," and said that under this executive order, the Department of Commerce will develop standards to require AI-generated materials to carry levels of watermarks and other markers.
He also called for congressional action related to AI. In particular, he emphasized the need for a bipartisan bill to be passed to prevent big tech companies from collecting personal data of children and adolescents online and to ban advertisements targeting children.
President Biden stated, "The challenges and opportunities posed by AI are international," and added, "We will continue to lead the world in innovation, attract the best talent, and advance U.S. leadership to ensure America maintains cutting-edge technology."
Under this executive order, AI companies must mandatorily undergo safety evaluations by the National Institute of Standards and Technology (NIST), under the U.S. Department of Commerce, before launching their services. The evaluation will focus on whether AI systems have defenses against cyberattacks and whether they pose risks of promoting discrimination or bias against users.
Additionally, President Biden praised the United Auto Workers (UAW) for reaching a tentative agreement on new labor contracts with the Big Three U.S. automakers, calling it a "historic agreement," and said, "This is good economic news that demonstrates my belief that the power of labor is essential to building an economy that strengthens the middle class and lifts low-income families."
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