Rounding and Commuting Combined 'City Golf'
Street Casual Mood 'DBFG'
Slim and Stylish Golf Shoes 'Hype Sniper' etc.
LF's young golf culture brand 'Doubleflag' announced on the 20th the launch of its fall/winter (FW) collection for young golfers.
This season, it introduces two collections, 'City Golf' and 'DBFG,' along with a new golf shoe line called 'Hype Sniper.' The City Golf collection is designed for those who live an urban lifestyle but prefer and enjoy going out for rounds anytime. The company explained that casual items such as jogger pants, knit vests, and down jumpers incorporate functional details of golf wear, allowing for fashionable wear not only during rounds but also for daily commuting.
The DBFG collection, summarizing Doubleflag, maximizes street mood in its lineup. It consists of items like sweat crewnecks, sweat pants, padded anoraks, and down jumpers. Bold iconic graphics are applied to suggest a sporty style for young golfers.
Spike-less golf shoes have also been newly released. The outsole features flag-shaped stud structures that provide stable support during swings, as well as comfortable wear with appropriate foot width and cushioning. Overall, the slim shape and the brand's flag logo applied on the side make it a trendy item that can be worn not only on the golf course but also in everyday life.
Doubleflag, launched by LF in September 2020, has gained great popularity among young golfers with genderless fashion items such as jogger pants, crewnecks, jumpsuits, and woven vests, resulting in sales from January to August this year increasing about 2.5 times compared to last year. The representative item, jogger pants, recorded a nearly 'sold-out' high sales rate shortly after release.
Doubleflag's new products can be found at the lifestyle specialty mall LF Mall, the official Doubleflag mall, Musinsa, The Cart Golf, and more.
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