LG Uplus Offers 20% Discount Tickets for 'KIAF Seoul 2023'

International Art Fair 'KIAF Seoul' Ticket Partnership
Musical 'Samchongsa' Invitation and Discount Offered
'Culture Night' Providing Private Viewing Opportunities

LG Uplus announced on the 1st that it will conduct various cultural performance invitation promotions, including discounts for the global cultural event ‘Kiaf SEOUL 2023,’ targeting customers of its Members app.

As the first step of the September cultural arts promotion, LG Uplus will offer a 20% discount coupon for a general admission ticket (GA Kiaf) to ‘Kiaf SEOUL 2023’ on the 10th. Kiaf SEOUL is Korea’s first international art fair, which began in 2002. This year’s event, held at COEX, will feature exhibitions from 210 galleries from over 20 countries worldwide, including leading domestic galleries. The ticket discount is available to anyone using the U+ Members app. Customers can download the coupon from the ‘U+ Members’ app and present it at the on-site ticket booth to purchase tickets at a 20% discounted price.

LG Uplus will also hold an invitation and discount promotion for the musical ‘The Three Musketeers’ in September. Customers can participate in the musical invitation event through the U+ Members app, and LG Uplus will award VIP seat tickets for two people to 25 winners selected by lottery. Additionally, any U+ Members app user can download coupons to receive a 40% discount on VIP and R seats for the musical ‘The Three Musketeers.’

Furthermore, LG Uplus plans to hold a ‘Culture Night’ event at the end of September for outstanding participants in the cultural promotion, allowing them to enjoy exhibitions in a private and relaxed atmosphere. Culture Night is an event where LG Uplus collaborates with exhibition halls to invite a small number of customers to comfortably appreciate the exhibition after regular visiting hours have ended.

Seong Junhyun, Head of AI/Data Product at LG Uplus, said, “We will continuously collaborate with cultural and artistic institutions to provide a curation service that recommends personalized cultural events reflecting individual interests and preferences based on big data. Going forward, LG Uplus will strive to combine customer big data with cultural and artistic events so that customers can experience new cultural values and experiences.”