Singer Lim Young-woong ranked first in the trot singer brand reputation. Lim Young-woong has maintained the number one position in this field's brand reputation for 32 consecutive months.
On the 27th, the Korea Corporate Reputation Research Institute extracted 68,169,737 pieces of trot singer brand big data from July 27, 2023, to August 27, 2023, to analyze the brand reputation of trot singers and announced the results of the trot singer brand analysis.
The brand reputation index is a metric created through brand big data analysis that identifies how consumers' online habits significantly influence brand consumption. Through the analysis of trot singer brand reputation, it is possible to measure positive and negative evaluations of trot singer brands, media interest, and the level of consumer interest and communication.
The top 30 trot singer brand reputation rankings are Lim Young-woong, Kim Ho-joong, Young Tak, Lee Chan-won, Ahn Sung-hoon, Park Ji-hyun, Park Seo-jin, Son Tae-jin, Jang Yoon-jung, Na Hoon-a, Song Ga-in, Hong Ji-yoon, Jin Hae-sung, Hong Jin-young, Park Gun, Jung Dong-won, Kim Tae-yeon, Yang Ji-eun, Kang Jin, Shin Sung, Kim So-yeon, Kim Da-hyun, Jang Min-ho, Jin Sung, Kim Hee-jae, Tae Jin-ah, Nam Jin, Hong Ja, Seol Woon-do, and Eun Ga-eun, respectively.
The trot singer brand that ranked first, Lim Young-woong, recorded a participation index of 1,502,980, media index of 2,853,297, communication index of 1,651,991, and community index of 1,504,651, resulting in a total brand reputation index of 7,512,919.
Gu Chang-hwan, head of the Korea Corporate Reputation Research Institute, explained, “According to the big data analysis of trot brand reputation in August 2023, the Lim Young-woong brand ranked first. Compared to 67,681,329 pieces of trot singer brand big data in July, the trot brand category analysis showed a 0.72% increase.”
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