- TeamFresh Opens New Smart Hub Center After 4 Years with 100x Increase in Dawn Delivery Volume
Cold chain platform Teamfresh will open its first smart hub center located in Dongtan next month. Serving as a connection point for existing centers in the metropolitan area that were exclusively operated for dawn delivery, it is expected to increase maximum processing capacity and further solidify its position in the dawn delivery industry.
Founded in 2018, Teamfresh achieved annual sales of 230 billion KRW in 2022, just four years after its establishment, securing over 80% market share in the third-party logistics market for dawn delivery, making it a prospective unicorn company. Teamfresh's dawn delivery transaction volume started at approximately 72,000 cases in 2018 and showed an explosive increase of about 100 times to approximately 7,140,000 cases in 2022.
As of 2023, Teamfresh operates a total of 14,300㎡ (4,331 pyeong) of dawn delivery-exclusive transfer centers (Transfer Center, hereinafter TC) in Gwangju, Ilsan, Incheon, Hanam, and Namyangju, Gyeonggi-do. Teamfresh stated that it newly established the Dongtan Smart Hub Center (Hub Center, hereinafter HC) to stably handle the increased volume due to the explosive growth in dawn delivery transaction volume.
The hub center is a central processing center that sorts products collected from each client company before delivering them to consumers. The expected daily logistics processing volume of the Dongtan Smart Hub Center is about 100,000 cases, efficiently distributing the workload of TCs that previously handled up to 25,000 cases per day, thereby improving processing speed.
To provide optimized dawn delivery service, the location was analyzed based on big data, and a center with an area of 8,720㎡ (2,638 pyeong) was opened in Dongtan. The Dongtan Smart Hub Center is adjacent to Yongin, a midpoint between existing TCs, offering excellent transportation accessibility. By reducing travel distances to each center to within one hour, trunk line costs are expected to decrease, thereby enhancing profitability.
Additionally, through a joint venture (JV) collaboration with Rollap, a subsidiary of KT, an AI-based route optimization solution will be introduced to effectively handle product collection at the hub center. A Teamfresh representative said, "With the opening of the Dongtan Smart Hub Center, we focused on stabilizing the system to swiftly and accurately process large volumes from client companies," adding, "We will continue to achieve a super-gap in logistics services through customer-oriented considerations and continuous efforts."
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