Proceeding with 1 to 2 items daily, totaling 9 items
SSG.com announced on the 25th that it will present a relay live broadcast combining SSG Live content planning and YouTube shopping features from the 26th to the 30th.
YouTube creators will conduct live broadcasts introducing products on their own channels, and viewers can click on product banners generated on the broadcast screen and at the bottom to be connected to the SSG.com sales site. One to two broadcasts will be held daily, with a total of nine broadcasts planned.
Through this joint marketing, SSG.com aims to attract new customers who mainly watch videos on YouTube to SSG.com, increase customer touchpoints by trying various content, and enhance brand awareness.
An SSG.com representative said, “We continue to collaborate to link SSG.com products through the shopping features provided by YouTube, allowing customers to enjoy content and purchase more conveniently,” adding, “We hope customers will enjoy the daily changing benefits and highly reliable products.”
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