Mamonde announced on the 19th that it has launched the 'Blue Azulene Cloud Toner.'
The new product contains the active ingredient 'Azulene' extracted from chamomile flowers, providing a powerful skin-soothing effect. It features a dense foam texture reminiscent of clouds, a new concept 'cloud foam' toner.
With high-purity azulene that has 2.2 times stronger soothing efficacy than cica ingredients, combined with madecassoside and blue chamomile flower water, it instantly calms sensitive skin. It reduces temporary skin redness caused by external stimuli by 76%, lowers skin temperature by 4.4 ℃ providing a cooling effect, while simultaneously filling the skin with moisture.
Unlike liquid forms, this cloud foam toner has a non-dripping foam texture that gently rolls on the skin, known as a 'Rollto (rolling toner).' It causes less friction and is more effective in soothing redness compared to patting with hands or using cotton pads.
Additionally, it is a mildly acidic vegan toner that carefully selects 9 essential ingredients and excludes 10 unnecessary ingredients. It has completed dermatological tests, hypoallergenic tests, and suitability tests for acne-prone skin, making it comfortable for sensitive and acne-prone skin to use.
To celebrate the launch of this new product, Mamonde will open a pop-up store called 'On the Cloud' at 'Amore Busan' in Haeundae-gu, Busan from the 27th until the 16th of next month. Visitors can experience the product’s features such as the cloud texture through their five senses, and various events and photo zones will be prepared. All visitors will receive a sample of the new product, and those who participate in the SNS event will be given a cute cloud balloon.
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