District Donates Four Media Artworks to Australia's 'Sapphire Dinner'

Large-Scale Charity Gala Dinner for Marine Ecosystem Protection
Donation of Four Major Works Including 'Wave' and 'Whale'
"Supported Due to Awareness of the Need to Protect Nature and Ecosystems"

Digital media art company District announced on the 9th that it participated as a sponsor in the 'Sapphire Dinner' held in Australia to commemorate World Oceans Day, delivering messages about environmental protection and sustainability through four media art works. The event was held on the 8th in celebration of World Oceans Day. The Sapphire Dinner is a large-scale annual charity gala dinner aimed at raising funds and awareness for marine ecosystem protection organizations.

At the 'Sapphire Dinner' held in Sydney, Australia on the 8th, District's 'SURF BREAK' was displayed on a giant 50m by 6m screen (Photo by District).

About 300 people, including Australian philanthropists and leading environmental advocates, attended this year's Sapphire Dinner. All ticket proceeds were donated to environmental protection organizations. District participated as a platinum sponsor, with global companies such as Tiffany & Co., Mo?t & Chandon, and LSH AUTO serving as the main sponsors of the Sapphire Dinner.

District licensed a total of four works in the form of donations. These included the representative public media art works ‘WAVE’ and ‘WHALE’, as well as ‘SURF BREAK’ and ‘UNDERWATER’, which feature the sea and marine life as their themes. At the event, content themed ‘Electrified’ was screened on a massive immersive media wall centered on the ocean. District’s works were exhibited on a giant screen measuring 50 meters wide and 6 meters high. The message called for global attention to marine ecosystem protection and sustainability.

Lee Seong-ho, CEO of District, said, “Having deeply felt the necessity of protecting nature and ecosystems, we decided to support this year’s Sapphire Dinner. Since nature is a subject universally understood around the world, I believe that the four media art works District presents, themed on the ocean and marine life, will transcend borders and serve as an opportunity for the world to pay greater attention to sustainability.”

District gained attention in 2020 by unveiling ‘WAVE’ at K-Pop Square in Seoul. Its main business, the immersive media art exhibition hall Arte Museum, is expanding globally starting from Jeju. The company plans to open exhibition halls in Las Vegas, USA, and Dubai, United Arab Emirates, within this year.