Simmons announced on the 9th that it has opened the ‘Simmons Mansion Gwanak Branch.’ Simmons Mansion is a store where Simmons headquarters fully supports all aspects necessary for store operation, including rent, maintenance fees, and display products.
Located in Bongcheon-dong, Gwanak-gu, Seoul, Simmons Mansion Gwanak Branch is situated in a key commercial area densely populated with large electronics stores such as Samsung Store Gwanak Bongcheon Branch, LG Electronics Best Shop Bongcheon Branch, and Lotte Hi-Mart Bongcheon Branch.
At the store, customers can experience various models from the representative mattress collection ‘Beautyrest,’ including popular models such as ‘Zalmon,’ ‘William,’ ‘Edison,’ and ‘Henry.’ Along with the 2023 new bed frame products ‘Arla,’ ‘Luen II,’ ‘Soley,’ and ‘Baud,’ visitors can also see the ‘Simmons Look,’ a bedroom styling made up exclusively of Simmons products, featuring furniture and bedding from the lifestyle collection ‘Kenosha.’
To commemorate the 100th anniversary of Beautyrest, the limited edition ‘Beautyrest 1925’ is also available for experience. For every sale of the Beautyrest 1925, 5% of the consumer price will be donated to the remodeling fund for the Pediatric and Adolescent Center at Samsung Seoul Hospital, scheduled for completion in 2025.
Simmons plans to hold discount events and various purchase promotions to celebrate the opening of Simmons Mansion Gwanak Branch.
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