11st, Amazon Summer Direct Purchase Items Up to 57% Off Live Broadcast

Generous Broadcast Prize Benefits

11st's 'Amazon Global Store' announced on the 8th that it will hold a live broadcast called 'Summer Season In' on the afternoon of the 11th, offering up to 57% discounts on overseas direct purchase items to prepare for this summer's rainy season and heatwave.

Selected Amazon direct purchase products curated by the MDs in charge of 11st's 'Amazon Global Store' will be sold at special prices through live broadcasts.
[Photo by 11st]

During the live broadcast, various products are prepared by category, including 'fashion accessories' such as popular overseas brand short-sleeve T-shirts, sun visor hats, and UV protection masks; 'beauty products' like deodorants, tanning oils, and sunscreens; and 'diet foods' centered on zero-calorie large-sized grapefruit tea and detox tea.

The company explained that they have also gathered useful summer household items such as 'stainless steel tumblers' and 'UV-blocking swimming goggles' for customers who enjoy leisure activities like camping and swimming, as well as 'automatic open-close umbrellas' to prepare for the rainy season. All products featured in the live broadcast are '11st exclusive deals' sold only on 11st, available at up to 57% discounted prices during the broadcast time.

11st plans to offer prize benefits by drawing lots among customers who verify their purchases in real-time during the broadcast, including 'portable Bluetooth speakers' (2 winners) from a British audio equipment brand and 'women's rain boots' (2 winners) from the British Boots brand.